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Dynamic communication : 27 strategies to grow, lead, & manage your business / Jill Schiefelbein.

By: Publication details: [Irvine, California] : Entrepreneur Press, 2017.Description: xxxii, 264 pages ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781599186085
  • 159918608X
Subject(s): Additional physical formats: Online version:: Dynamic communicationDDC classification:
  • 658.4/5 23
LOC classification:
  • HF 5718 .Sch3 2017
Other classification:
  • BUS007000 | BUS025000 | REF015000 | BUS059000
Summary: "You'd be hard pressed to find a job advertisement where "effective communication skills" wasn't somewhere in the description. Yet communication is one of the biggest problems plaguing businesses today. One reason is because communication training is often done in isolation-working on one skill at a time, but never connecting it to the bigger picture. This book is that bigger picture-where all the pieces come together for dynamic communication to exist and help business owners lead, manage, and sell. Dynamic Communication combines the author's business experience and theoretical background as a university communications instructor to create this model-an equation with three variables that encompasses what you need for dynamic and successful communication that moves people to action. Dynamic Communication contains three variables: connect, listen, and articulate. The proposed book takes each variable, explains it, applies it in the three main business audience types-internal audiences, external audiences, and consumer audiences-and shows the reader how to identify which variable is missing and how to correct it. It's an action-oriented model that drives results for the user, thus producing better managed, better connected, better articulated, and therefore better producing businesses"-- Provided by publisher.Summary: "This book contains 27 actionable strategies that readers can use to demonstrate dynamic communication and their organization to drive results. While the chapters and strategies are organized intentionally, each one is designed to be accessed individually. Readers will come away being able to execute an effective communication strategy"-- Provided by publisher.
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Holdings
Item type Current library Call number Status Date due Barcode
Books Overnight Far Eastern University - Nicanor Reyes Medical Foundation Human Resource & Management HRM HF 5718 .Sch3 2017 (Browse shelf(Opens below)) Available 0009425

Includes index.

"You'd be hard pressed to find a job advertisement where "effective communication skills" wasn't somewhere in the description. Yet communication is one of the biggest problems plaguing businesses today. One reason is because communication training is often done in isolation-working on one skill at a time, but never connecting it to the bigger picture. This book is that bigger picture-where all the pieces come together for dynamic communication to exist and help business owners lead, manage, and sell. Dynamic Communication combines the author's business experience and theoretical background as a university communications instructor to create this model-an equation with three variables that encompasses what you need for dynamic and successful communication that moves people to action. Dynamic Communication contains three variables: connect, listen, and articulate. The proposed book takes each variable, explains it, applies it in the three main business audience types-internal audiences, external audiences, and consumer audiences-and shows the reader how to identify which variable is missing and how to correct it. It's an action-oriented model that drives results for the user, thus producing better managed, better connected, better articulated, and therefore better producing businesses"-- Provided by publisher.

"This book contains 27 actionable strategies that readers can use to demonstrate dynamic communication and their organization to drive results. While the chapters and strategies are organized intentionally, each one is designed to be accessed individually. Readers will come away being able to execute an effective communication strategy"-- Provided by publisher.

Human Resource and Management

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