Use of social media platforms in delivering health information regarding human Immunodeficiency virus among Far Eastern University - Nicanor Reyes medical Foundation / Cydney Ann D. Agngarayngay, Jeremy M. Arancillo, Scheinenlanden D. Caliguiran, Mari-Elysia M. Francke, Kyla Franchesca N. Mapalo, Maria Concepcion R. Nerbes, Michell T. Ramos, Omara Sicily O. Teijido; Benilda V. Medallo.

Includes appendices and bibliographical references.

Abstract: Today's technology enables individuals to have access to limitless data including medical and healthcare information. Social media is considered as a form of communication as an approach in disseminating information to reach a bigger audience to those who are at-risk by providing HIV awareness and prevention social media campaigns. The general purpose of the study is to determine the use of social media platforms in delivering health information regarding human immunodeficiency virus (HIV) among young adults. Particularly, preferred platform and content, awareness and risk perception, and lastly, usefulness of social media will be determined in this study. This study is a descriptive cross-sectional research that will utilize quantitative design. The data collected was from 111 students of FEU-NRMF through simple random sampling. In the results, it was discovered that the main social media platform preference of the respondents is Facebook and Youtube, and the specific content that selected the most is about updates on trends, issues and current news. Additionally, young adults are generally aware of the variety of HIV information in social media, and majority of the respondents agreed that social media influences their risk perception. In conclusion, The findings show that social media is useful in delivering HIV health information.

Thesis - School of Nursing